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UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G Under the Securities Exchange Act of 1934 (Amendment No. 5)* Lands' End, Inc. ------------------------------------ (Name of Issuer) Common Stock, par value $.01 per share ------------------------------------ (Title of Class of Securities) 515086 10 6 ----------- (CUSIP Number) *The remainder of this cover page shall be filled out for a reporting person's initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter the disclosures provided in a prior cover page. The information required in the remainder of this cover page shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes). Page 1 of 6 Pages - ----------------------- --------------------- CUSIP NO. 515086 10 6 13G PAGE 2 OF 6 PAGES - ----------------------- --------------------- - ------------------------------------------------------------------------------ NAME OF REPORTING PERSON 1 S.S. or I.R.S. IDENTIFICATION NO. OF ABOVE PERSON Gary C. Comer - ------------------------------------------------------------------------------ CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* 2 (a) [_] (b) [_] - ------------------------------------------------------------------------------ SEC USE ONLY 3 - ------------------------------------------------------------------------------ CITIZENSHIP OR PLACE OF ORGANIZATION 4 United States of America - ------------------------------------------------------------------------------ SOLE VOTING POWER 5 NUMBER OF 16,149,392 SHARES ----------------------------------------------------------- SHARED VOTING POWER BENEFICIALLY 6 None OWNED BY ----------------------------------------------------------- EACH SOLE DISPOSITIVE POWER 7 REPORTING 16,149,392 PERSON ----------------------------------------------------------- SHARED DISPOSITIVE POWER WITH 8 None - ------------------------------------------------------------------------------ AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 9 16,149,392 Shares - ------------------------------------------------------------------------------ CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* 10 [_] - ------------------------------------------------------------------------------ PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9) 11 52.2% - ------------------------------------------------------------------------------ TYPE OF REPORTING PERSON* 12 IN - ------------------------------------------------------------------------------ *SEE INSTRUCTIONS BEFORE FILLING OUT! - ----------------------- --------------------- CUSIP NO. 515086 10 6 13G PAGE 3 OF 6 PAGES - ----------------------- --------------------- AMENDMENT NO.5 to SCHEDULE 13G ------------------------------ Item 1(a) Name of Issuer: -------------- Lands' End, Inc. Item 1(b) Address of Issuer's Principal Executive Offices: ----------------------------------------------- One Lands' End Lane Dodgeville, Wisconsin 53595 Item 2(a) Name of Person Filing: --------------------- Gary C. Comer Item 2(b) Address of Principal Business Office or, if none, Residence: ----------------------------------------------------------- c/o Gary Comer, Inc. 8420 Bryn Mawr Avenue Suite 875 Chicago, Illinois 60631 Item 2(c) Citizenship: ----------- United States of America Item 2(d) Title of Class of Securities: ---------------------------- Common Stock, par value $.01 per share Item 2(e) CUSIP No.: --------- 515086 10 6 Item 3 If this statement is filed pursuant to Rules 13d-1(b), or --------------------------------------------------------- 13d-2(b), check whether the person filing is a: ----------------------------------------------- This statement is not filed pursuant to Rules 13d-1(b) or 13d-2(b) of the Securities and Exchange Commission. - ----------------------- --------------------- CUSIP NO. 515086 10 6 13G PAGE 4 OF 6 PAGES - ----------------------- --------------------- Item 4 Ownership: --------- (a) Amount Beneficially Owned: 16,149,392 (b) Percent of Class: 52.2% (c) Number of shares as to which such person has: (i) Sole power to vote or to direct the vote: 16,149,392 shares (ii) Shared power to vote or to direct the vote: No shares (iii) Sole power to dispose or to direct the disposition of: 16,149,392 shares (iv) Share power to dispose or to direct the disposition of: No shares Item 5 Ownership of Five Percent or Less of a Class: -------------------------------------------- If this statement is being filed to report the fact that as of the date hereof the reporting person has ceased to be the beneficial owner of more than five percent of the class of securities, check the following [ ]. Item 6 Ownership of More Than Five Percent on Behalf of Another Person: --------------------------------------------------------------- Not applicable Item 7 Identification and Classification of the Subsidiary Which --------------------------------------------------------- acquired the Security Being Reported on By the Parent Holding ------------------------------------------------------------- Company: ------- Not applicable Item 8 Identification and Classification of Members of the Group: --------------------------------------------------------- Not applicable Item 9 Notice of Dissolution of Group: ------------------------------ - ----------------------- --------------------- CUSIP NO. 515086 10 6 13G PAGE 5 OF 6 PAGES - ----------------------- --------------------- Not applicable Item 10 Certification: ------------- Not applicable - ----------------------- --------------------- CUSIP NO. 515086 10 6 13G PAGE 6 OF 6 PAGES - ----------------------- --------------------- Signature. After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct. Date: February 13, 1998 /s/ GARY C. COMER -------------------------- Gary C. Comer